Flower Boutique Store UX/UI Design

  • Tools Illustrator, Experience Design
  • Year 2017

Anne Eliott Flower Boutique is an e-commerce web design project for portfolio development. The objective of the website is to create a functional flower shop based website, designed mock-up ready for backend development. Focusing on a "clean and simple" design allows image heavy based websites to look and feel graceful without decluttering the design. This technique allows visitors (shoppers) to focus directly on the items the store selling. Integration of the design comes with UX strategies in mind: to create an online shopping experience with ease by categorizing the pages in steps mirroring in-store experience. (New releases > Collections > Sale > Accessories > and lastly Packaging while using Paypal for checkout.) Social media is also consistent in the website mainly instagram section on the home page for marketing strategy.